It can be very disheartening for local businesses to realize that a huge, faceless corporation is controlling their identity, and, to some extent, their opportunities for success. But that’s exactly what Google does. Understanding Google’s motivation is the first step to getting some of your control back.

The Institute of Inspection, Cleaning, and Restoration Certification (IICRC) is a certification and standard-setting non-profit organization for the inspection, cleaning, and restoration industries. With a board of directors comprised of 15 industry leaders elected by the IICRC shareholders, the IICRC functions in over twenty-five countries to protect the interests of (more)

As a business owner, you know that the first contact with a potential client is important. Whether it becomes a new job or a lost lead is often up to the person who answers the phone for your company. We listen to hundreds of incoming phone calls to restoration companies across the country each week, and we've identified some key best practices that determine the success of a phone call.

Simply airing out a room or pointing a fan at the floor will not properly dry out an area that has experienced flooding or water damage. Because of water’s fluid properties, it will seep through porous materials to other structures or behind baseboards and drywalls. When you’ve had a water (more)

Free estimates? Done. 60-Minute Response? Everybody does that. Work with Insurance? Of course you do. Think outside the box. Tell us what makes your company different from the next guy, and we can improve the effectiveness of your digital marketing.